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Home Business
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![]() Free Classified Ads versus Paid Classified Ads
You will see many online business resources that recommend using free classifieds to promote online businesses, web sites, affiliate programs, etc. We have used them continuously over the last twelve years. You will see many marketing reports and ebooks online that recommend placing free classifieds. Many recommend placing several ads on a daily basis.
Why? On most if not all free classified sites, each time a new ad is placed into the system the ad goes to the top of the lists for whatever category or keyword you have placed it in. Then as each new ad is placed in that same category, your ad will get pushed down lowere and lower until there is little chance someone will see it. It is similar to what happens when you place a link at a FFA site. Many of these sites receive 1000's of links per day and your link will disappear from the list, sometimes in minutes.
So when you hear someone recommend that you place free ads continuously it is basically to keep the ad near the top of the list. Of course this can get very laborious after a while and we stopped trying years ago since it took so much time trying to keep it at the top.
How have we done it since then? At one of the classified sites that we have advertised at for the many years, we have been using what is called an "Automatic Hourly Renewable Ad" service.
Very simply what happens is our ads are renewed every hour automatically so they again go right to the top of the category we chose. It does this twenty four hours a day, seven days a week, 365 days a year. Does it work? Yes it does. We receive hits from these ads on almost a daily basis.
The cost of this service is a around $8 per month per ad which I believe is very reasonable considering it saves us from manually updating the ads on a regular basis. There is no way that we would be able to renew these ads every hour manually, especially since we have multiple ads running all the time. And each time we get a hit from these ads, we automatically receive an email notification that someone visited our site and which site it was. These renewable service ads also have an extra bonus of having bold headlines in a larger font as well as having the body text highlighted. This makes them more visible to the prospects viewing the ads.
If you are on a small advertising budget, this may be one of the ways that you could use your funds very efficiently and save yourself considerable time. The time factor can be especially important for those of you who work full time and are running your online business part time. I know how that is since I did it for a couple of years.
If you are interested in taking a look at the service, click here, then click on "Banners/Text Ad Advertising" in the right column under "Services" and then on the next page click on "Classified Ads" on the menu in the left column.
So if you are looking for an inexpensive way to generate traffic to your site and want to maximise exposure to your ad I recommend this site very highly.
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